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Distribution Management SOLVED PAPERS AND GUESS
Product Details: Bharathiar University Distribution Management SOLVED PAPERS AND GUESS
Format: BOOK
Pub. Date: NEW EDITION APPLICABLE FOR Current EXAM
Publisher: MEHTA SOLUTIONS
Edition Description:2021-22
RATING OF BOOK: EXCELLENT
ABOUT THE BOOK
FROM THE PUBLISHER
If you find yourself getting fed up and frustrated with other Bharathiar University book solutions now mehta solutions brings top solutions for Bharathiar University Distribution Management book contains previous year solved papers plus faculty important questions and answers specially for Bharathiar University .questions and answers are specially design specially for Bharathiar University students .
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- Case studies solved
- New addition fully solved
- last 5 years solved papers with current year plus guess
FULLY SOLVED BOOK LASY 5 YEARS PAPERS SOLVED PLUS GUESS
DISTRIBUTION MANAGEMENT
Unit-IEmergence and Components of Marketing Channels: Types, Functions, Relationship, Retailing – Structure, Operations and Strategies, Wholesaling – Structure, Operations and Strategies, Physical Distribution – Structure and Strategy.
Unit-II
Channel Management: Channel Planning, Designing Channel Systems – Organizing Patterns – Channels Policies, Channel Communication and Information Systems, Assessing Marketing Channel Performance, Distribution Cost Analysis.
Unit-III
Channel Management in other Contexts: Channel Management by Wholesalers and Retailers – Retail Formats – Franchise – Designing and Management Telemarketing, E-marketing, E-tailing, Integrated Distribution Management.
Unit-IV
Retail Management: Identifying and Understanding consumers – Choosing a Store Location – Trading area Analysis and Site Selection, Buying and Handling Merchandise, Pricing and Financial Management – Establishing and maintaining a Retail Image. Customer Service.
Unit-V
Physical Distribution Management: Importance of Physical Distribution, Logistics System Analysis and Design, Organization and Control, Role and Importance of Warehousing, Warehouse Type, Size, Number, Location, Prerequisition for Warehousing, Warehousing in India, Inventory Control – Cost and Issues – Risk Management.