RESEARCH METHODOLOGY Objective SOLVED PAPERS AND GUESS SOLVED PAPERS AND GUESS SOLVED PAPERS AND GUESS
Product Details: Annamalai university mba RESEARCH METHODOLOGY Objective SOLVED PAPERS AND GUESS SOLVED PAPERS AND GUESS
Pub. Date: NEW EDITION APPLICABLE FOR Current EXAM
Publisher: MEHTA SOLUTIONS
Edition Description: 2021-22
RATING OF BOOK: EXCELLENT
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Unit–I : Introduction to Research and Research Methodology
Research – Meaning – Types – Nature and scope of research – Problem formulation – Statement of research Objective – Value and cost of information – Importance of research in Management – Research process – Research design.
Unit–II : Data Collection
Methods of data collection – Observational and Survey methods – Field work plan – Administration of surveys – Training for field investigators – Sampling methods –Sample size.
Unit–III : Research Tools
Source of Data – Primary – Secondary data – Questionnaire Design; Attitude measurement techniques – Scaling Techniques.
Unit–IV : Application of Statistics in Research
Introduction to Statistics – Estimation of Population parameters – Point of Internal estimates of means and proportions – Correlation – Regression – Hypothesis testing – Chi–square test – T test – F test – Tabulation of data – Analysis
of data – Advanced techniques – ANOVA – Discriminate Analysis – Factor analysis – Multidimensional Scaling – Cluster Analysis.
Unit–V : Report Preparation
Research Applications – Types of Report – Report preparations – Format –Languages – Tables – Pictures & Graphs – Bibliography Comments.