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BUSINESS POLICY AND STRATEGIC MANAGEMENT
SOLVED PAPERS AND GUESS SOLVED PAPERS AND GUESS
Product Details: Annamalai university mba BUSINESS POLICY AND STRATEGIC MANAGEMENT SOLVED PAPERS AND GUESS
Pub. Date: NEW EDITION APPLICABLE FOR Current EXAM
Publisher: MEHTA SOLUTIONS
Edition Description: 2021-22
RATING OF BOOK: EXCELLENT
ABOUT THE BOOK
FROM THE PUBLISHER
If you find yourself getting fed up and frustrated with other Annamalai University book solutions now mehta solutions brings top solutions for Annamalai university mba BUSINESS POLICY AND STRATEGIC MANAGEMENT SOLVED PAPERS AND GUESS book contains previous year solved papers plus faculty important questions and answers specially for Annamalai University .questions and answers are specially design specially for Annamalai University students .
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- Case studies solved
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FULLY SOLVED BOOK LASY 5 YEARS PAPERS SOLVED PLUS GUESS
Unit–I : Basic concepts of Business Policy
Business Policy: Meaning and definition – Importance – Scope – Need Essentials of An Effective Business Policy, Types and Classification of Policies –
Organizational Direction: Vision – Mission – Objectives – Goals of business, Business Planning: Process – Benefits – Limitation.
Unit–II : Business Analysis
Business Portfolio Analysis: BCG matrix – GE matrix, Industry Analysis:
Michael Porter’s Five force model – Strategic Competitive Advantage Analysis –Values Chain in Analysis – 7’ Frame work – SWOT analysis.
Unit–III : Basic concept of strategy
Evolution of Strategy – Strategic Management – Benefits – Strategy Vs Policy –Strategy Formulation – Strategic Planning – Strategic Management Process –
Strategic Decision Making – Strategic Risks – Corporate Level Generic Strategies –Strategy Implementation: Functional Issues, Challenges of Strategy Implementation
– Strategic Evaluation and Control Process – Monitoring Performance and Evaluating Deviations
Unit–IV : Business Development Strategies
Corporate Governance – Business Growth Strategies: Intensive – Integrative –Diversification Strategies, Functional Strategies: Marketing Strategies – Production
Strategies – HR Strategies – Financial Strategies – Product Strategies, Business Process Re-engineering.
Unit–V : Business Vs Social
Corporate Social Responsibility – Social Audit: Benefits – Procedures, Ethical and Social Considerations in Strategy Development – Business Organization in Society – Social issues in Business - Strategic Management in Non-Profit Organization.